The Alternative Training Collar™ received it’s patent on September 13, 2011, and the patent number is US 645,213 S.

The Alternative Training Collar™, developed over a decade ago, provides an alternative to both choke chains and martingale collars. The key distinctions include leather on the lower part of the dog’s neck, ensuring correction impact is felt on the leather, not the chain. Additionally, unlike the martingale collar, which adds leash pressure from in back of the dog, the pressure comes from outside the dog, offering a unique training approach.

WHAT IS THE DIFFERENCE BETWEEN THIS AND A MARTINGALE COLLAR?

• The difference between the Alternative Training Collar™ and a martingale type of collar, is that when the martingale collar is pulled tight, because everything attaches in the center, it becomes nothing more than a flat collar. All the pressure comes from directly behind the dog.
• With the Alternative Training Collar™, when correcting the dog, the handler has more leverage because the pressure comes from outside, so the handler is able to make the correction more easily and efficiently.
• The other difference is that because of the way the collar and leash sit on the dog, it enables the handler to correct and release, allowing slack in the leash. By training your dog with a tool like this and constantly releasing, and not allowing tension, the dog becomes conditioned to not pulling and creating tension.
• The collar now comes in nine different sizes. To figure out the right size, simply measure the circumference of your dog’s neck. This means you measure all the way around the dog’s neck. The chart is on our product page. It can be accessed by hitting the “buy now” button above.